Senior Advisor, Communications and Public Affairs
Bombardier Business Aircraft today announced the appointment of Peter Bromby as Vice President, Worldwide Sales, Learjet Aircraft. Bromby will assume overall responsibility for sales with a dedicated U.S.-based sales team and apply his vast experience and insight to driving sales of this impressive Bombardier brand. He will retain his current responsibilities as Vice President, Worldwide Pre-owned Aircraft Sales.
A seasoned professional with more than 20 years of experience in aviation sales, Peter has held a number of key roles in his career. Peter joined Bombardier in 2015 as Director, Sales, Learjet Aircraft. One year later, he was promoted to the role of Regional Vice President, Sales, Pre-owned Aircraft, helping to transform Bombardier’s pre-owned Learjet, Challenger and Global business worldwide. Under his new role, he has a clear mandate to increase Learjet brand awareness and sales, particularly in the North American market.
“Peter is an accomplished industry veteran with a proven track record. Given his impressive vision, leadership and experience, he will bring a strong sales focus on the Learjet 70 and Learjet 75 – key pillars of the Bombardier Business Aircraft’s industry-leading portfolio,” said Peter Likoray, Senior Vice President, Worldwide Sales and Marketing, Bombardier Business Aircraft. “Learjet aircraft are the best performing and best equipped aircraft in their class and offer the best value. They also bring distinct comfort advantages that have become synonymous with Learjet and Bombardier these past decades.”
Bombardier’s Learjet program is one of business aviation’s greatest success stories, with more than 2,200 Learjet aircraft flying around the world, from the Learjet 23 to the Learjet 75.
About Learjet aircraft
Learjet aircraft are renowned worldwide for their sleek ramp appeal and are favoured by pilots for their handling characteristics and high performance. They have transported corporate leaders for decades, helping build their businesses.
Learjet 70 aircraft: The Learjet 70 aircraft is the most trusted light-midsized business aircraft platform among Fortune 50 and 500 companies. The aircraft offers a smooth ride, top reliability and performance, and its cabin is designed for the utmost comfort – easily accommodating six passengers and two crew members.
Learjet 75 aircraft: As part of the well-established Learjet family, the class-defining Learjet 75 aircraft continues to set the standard by bringing large-jet features to a light-jet platform. The Learjet 75 aircraft is the only business jet in its class to feature an eight-seat double-club configuration and a flat floor throughout the cabin, offering a smooth ride and the ultimate in comfort.
With over 60,000 employees across two business segments, Bombardier is a global leader in the transportation industry, creating innovative and game-changing planes and trains. Our products and services provide world-class transportation experiences that set new standards in passenger comfort, energy efficiency, reliability and safety.
Headquartered in Montréal, Canada, Bombardier has production and engineering sites in over 25 countries across the segments of Aviation and Transportation. Bombardier shares are traded on the Toronto Stock Exchange (BBD). Bombardier shares are traded on the Toronto Stock Exchange (BBD). In the fiscal year ended December 31, 2019, Bombardier posted revenues of $15.8 billion. The company is recognized on the 2019 Global 100 Most Sustainable Corporations in the World Index. News and information are available at
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